Entreprise
We are a multinational company, one of the leaders on foods & goods field, with a portfolio available in over 140 countries around the world through iconic household names.
We are proud of our passionate, driven associates that challenge the status quo and pursue mastery in everything they do. We aim to drive success stories in our business field & through our workplaces around the world.
Our associates work with a diverse group of like-minded people, in an innovative & committed environment. What you do here will get noticed !
Poste
To enforce our team, we are looking to hire a Shopper Marketing Manager, Global Business Development.
Full-time working hours, with flexible schedule & frequent travelling agenda.
8+ years of working experience with direct experience from FMCG industry is a Must
The position of Shopper Marketing Manager, Global Business Development aims to develop and define Trade Marketing long and short-term opportunities and strategies in category development to achieve volume and net sales targets.
Responsibilities for this role will include:
- Develop overall category vision and identify long and short-term growth opportunities in each market;
- Consolidate and approve promo plans in the markets to ensure AOP numbers reach;
- Lead in determining and executing strategic category captainships including setting the relevant process, timings and deliverables;
- Determine priorities on Category management projects per account in order to ensure the implementation of the most profitable ones in the markets;
- Develop & improve promo strategy and recommendations across all markets and retail channels;
- Active participation in Sales forecast/Demand reviews for the markets, externally and internally;
- Conduct/Refresh shopper research in order to ensure that shopper insight understanding is always up to date and provide input to development team and sales team to grow the market /customer plan and business share;
- Drive volume and profit objectives as well as market share growth;
- Maintain relevant trade marketing budget in line with AOP ;
- Collate & interpret market data to ensure the company’s growth market share and that the market penetration are ahead of trend;
- Collaborate with Business Development Manager, Marketing Manager and all internal team to ensure the success of business strategies;
- Cross-functional liaison to ensure all relevant functions are aware of key strategies within clear, consistent communication, breaking down complexity.
Profile recherché
Required Experience:
- 8 years of confirmed international experience in Trade Marketing/ Brand marketing/ Business development/Channel Development/ Consumer & Retail Sales.
- Definite confirmation of success in a customer, FMCG industry facing role with good knowledge of Marketing, selling process & Finance.
- Ability to understand key business functions.
- Strong communication and collaboration skills within proficiency to understand linkage with data analysis, presentation capabilities, negotiation skills and interpersonal skills.
- Cross-cultural sensitive personality with ability to work independently.
- Good command of English and computer skills.
- Solid understanding of a P&L/Value chain approach both from an internal management view and external analysis of partner performance.
